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Naturalicious follows a three-step process of cleaning, treating and styling hair. For the best results, use the products in the order you'll find right on the bottles. After years of using chemicals and straightening her hair, Yve-Car Momperousse thought it was time to create products to reverse the damage and bring back moisture to her natural hair. From shampoos to lotions, Kreyól Essence (KE)'s products have one thing in common—Haitian Black Castor Oil. The key ingredient come from Haiti, whee Momperousse made sure to provide jobs after the devastating earthquake in 2010.
Ouai Fine Hair Shampoo
So when she partnered with her longtime hairstylist Larry Sims to create her own brand, we were ecstatic. The wide-reaching collection is versatile for any style you choose to rock—from curls to braids to weaves—and will maintain the overall health of your hair. CEO Terrinque Pennerman decided to honor her late mother and continue her family's traditions by starting Kurlee Belle.
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31 Shampoos for Curly Hair, According to the Pros.
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NaturAll Club
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12 Best Cleansing Conditioners Tested and Reviewed for 2023.
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Plus, we can't forget the stain-lined interior to reduce any frizz or breakage. A brand centered around \"The Rain Hat\" which blends fashion and function together. While you won’t get whipped-cream suds, you will get an exquisite clean thanks to green tea oil and aloe leaf extract.
Miche Beauty
Plus, the packaging stands out in the beauty aisle and we can't get enough of the names like "Big Poppa," "Mousse Def" and "Sucka Free." Inspired by a friend calling CEO April Showers a 'unicorn' due to how she balanced life, work and parenting, she used the magical creature as a symbol of inclusion. Just a look at the packaging showcases different shades of unicorns to represent all women of color. By May 2022, Afro Unicorn became the first Black-owned business to own a licensed character brand in major retail. Celebs like Alicia Keys, Tia Mowry and Halle Berry can’t get enough of this haircare brand.
Safe enough for daily use, Nécessaire’s shampoo treats your hair with niacinamide and hyaluronic acid to hydrate the scalp. Other ingredients like aloe vera juice and celery seed extract soothe and relax your strands. Founders Wendi Levy and Kim Etheredge created Mixed Chicks to tap into a part of the market that wasn't focusing on curly hair. Coining themselves the "mixed chicks," their mission is to have a line for all curly textures regardless if you're strictly a 2A or an in-between 3C and 4A. Celebs like Jennifer Hudson, Tracee Ellis Ross and Ciara can't get enough of the brand.
Whether you’re looking for softness, shine or control, Kinky Curly has a product suited for your routine. Actress Taraji P. Henson took her own experiences with taking care of her hair and created a natural line, specifically for scalp care. One of the most popular products, the Master Cleanse, has a unique applicator that makes it easier to apply product directly onto the scalp—even if you're rocking a protective style. Overall, the products aim to cleanse, soothe and improve hair health overtime.
Earthtones Naturals believes in the importance of clean beauty for the overall health of your skin, hair and body. From cleansers to scalp treatments, each product is gentle, safe and hypoallergenic. Their top three products work on all hair types (curls, coils and waves) and will solve any hair woes you may have. One of the OG natural haircare brands out there, Design Essentials has catered to all hair types since the '90s.
Our top picks for the best sulfate-free shampoos of 2023
So naturally, all the products feature a silk (or satin) lining to keep your locks in top shape all day and night. Well, Kay Cola’s bad experience led her to make products to fix the damage and bring life back to her curls. The vegan brand offers a host of products, especially hair oils, targeted to each texture, type and porosity. TGIN (or Thank God It’s Natural) brings natural, organic ingredients (like shea butter and olive oil) together at an affordable price. In 2009, former founder and CEO Chris-Tia Donaldson sought to make a collection for naturalistas.
Garnier Fructis Triple Nutrition Curl Nourish Shampoo
She began testing natural ways to style her hair by trying traditional recipes and experimenting with clean ingredients. By 2015, the brand was born with a mission to promote healthy hair and healthy living. The pink packaging is a tribute to Michelle’s biggest inspiration, her mother, who passed away from breast cancer and continues to live on as the heart and soul of the company. Speaking of OGs, Taliah Waajid was one of the first to have a complete line for curls, braids and locks. All of their products contain 100 percent natural ingredients like shea butter, coconut oil (or as they call it, “shea-coco”) and apple cider vinegar.
In 2019, our favorite TV mom launched her very own haircare brand and it has become a go-to for many curly gals. Tracee Ellis Ross spent over ten years perfecting the range in order to create a collection that “empowers your curl pattern.” The best part? Each product is labeled to let you know if it works best for curls, coils and tight textures. Founder Michele Scott-Lynch didn’t start appreciating her curls until her 30s. By the time she had her two daughters, she wanted to become a role model for them, especially as someone who embraced her natural hair.
Their goal is to empower African communities by locally sourcing their ingredients and using a portion of their sales to improve the living conditions for these underserved communities. Every collection includes ingredients that come straight from West Africa like shea butter and argan oil. CEO Gwen Jimmere turned her homemade hair products into a collection that can be found in your go-to beauty stores for all curly types.
Aside from being a go-to for anyone dealing with hair loss and shedding, the proceeds from product sales go to Cindy’s program \"Diva Project,\" an organization to support victims of domestic violence. As a child raised in Sweden, founder Badria Ahmed found it difficult to find hair products for her afro. After years of chemical relaxers and limited haircare options, she sought to begin her natural hair journey. Once she did the big chop, Ahmed started experimenting with natural ingredients and developed Holy Curls in 2019. The London-based company uses only natural ingredients (like baobab oil, cucpucau butter and aloe vera) to nourish curls, coils and waves. Founder Nancy Twine started making products right out of her NYC apartment using her grandmother’s recipes before creating the clean beauty brand that we know today.
Some of us know a little too well what it's like to spend hours getting our hair done only to be met with pouring rain that can jeopardize our spankin' new style. A brand centered around "The Rain Hat" which blends fashion and function together. From the visor shielding your face away from the rain or the waterproof exterior to keep your hair dry, this hair accessory is a must-have.
The mix of peppermint oil, tea tree oil and aloe makes for a lightweight oil that nourishes the scalp and adds shine. In addition to other haircare products, you'll also find collections for kids and men as well as celebrity collaborations (like the Da Brat line). In 2023, Sister Sister star Tia Mowry joined her fellow celeb curly gals (like Ross, Rae and Henson) and launched her own haircare brand, 4U By Tia. Sisters and founders Ellen and Ione used their mother's homemade recipes (and her key ingredients like avocado, eggs and mayonnaise) to create their natural haircare brand. These core components and pure oils work to soothe, soften and moisturize your locks.
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